The advantages of a membership in the Federal Association Tyre Trade and Vulcanization craftmanship e.V. (Bundesverband Reifenhandel und Vulkaniseur-Handwerk e.V. (BRV)
Membership in the association – does this really make sense and can it be turned to useful account for companies, which are already partners of strong cooperations? The answer is definitely yes! Because cooperation and association have different functions, which complement each other ideally:
The cooperation offers valuable assistance by channelling the quantities, which are purchased, and by marketing- and management support for more competitiveness in the „ daily operation of business“, consisting essentially of the purchase and sales activities of the member at his location.
Whereas, the association pursues as a matter of priority its target in optimally representing this line of business as its political pressure group in order to promote on the highest levels the common interest of the member companies – in particular towards government and tyre industry. Such campaigns of the recent past as „tyre age“, „tyre pressure controll systems“, „tyres with a marking of stars“ and „lead-balancing weights“ may be mentioned as examples. BRV, however, offers much more than the mere representation of the member interests on a political level. It has set the target to advance in an active way the economic operations of his members. This is achieved by the offer of a great variety of performance packages, which provide the member companies with active support in their daily business routine and afford the one or other worthwhile advantages, which can be found in the special fields: Sector Legal Services, Sector Technology, Sector Economy, Sector Vocational – and On-The-Job-Training and Sector Public Relations.
Last but not least the membership in the association enables to have participation in attractive ad campaigns, for example the nationwide initiative „wdk-zertifizierter Reifenfachhandel“, (wdk-certified tyre traders, eine Zertifizierung von Reifenhändlern für die Montage und Demontage von UHP- und Runflatreifen), which BRV supports as a partner and promotes in an active way.